Last week, FanDuel announced it will open its second retail sportsbook in New Jersey, and its first in Atlantic City, at Bally’s Casino by the end of the year. As Twin River noted in an October press release, the acquisition will enable the company to “rebrand virtually all of its portfolio properties under the Bally’s name and logo.”Īs such, Twin River has all the key components in place to make a run at legal sports betting and gambling markets in the US under a single, unifying brand. Twin River’s recent purchase of the Bally’s brand from Caesars Entertainment ties it all together. Twin River Worldwide Holdings is well on its way to becoming a significant player in legal online sports betting and gambling.Īcquisitions made throughout 2020 will expand the company’s portfolio from nine casinos to fourteen, many in states with legal online sports betting, online gambling, or both.
